Advertise in Nashville with Lightning 100

At Lightning 100, we’re powered by locals. Locals like you! Our focus has always been on elevating our city, from the local businesses that drive Nashville’s vibrant economy to the many talented artists that call Music City home.


Lightning 100 has spent 30 years building our community’s trust as one of Nashville’s original influencers in topics ranging from local music to food, local businesses, and more. Our listeners are young, affluent, influential, and community-minded. Most importantly, they’re consumers of all things Nashville — and that’s where you come in.

Whether you’re a local store, restaurant, service, or entertainment company, we want to connect you to our audience. At Lightning 100, we want you to be more than a client. We want you to become a lasting partner and part of the WRLT family. Let us be your creative department and advertising team as we work together to share your message with the fanbase you didn’t even know you had!

Let’s review. We hang our hat on playing local music on the radio. We give a voice to local businesses across all of our platforms — and are our airwaves are only able to keep broadcasting because of local businesses like yours. In a crowded media environment, we’re a trusted voice among locals.

So why would you go to anyone else when advertising in Nashville and Middle Tennessee?

Fill out the form below to get started or give us a call at (615) 242-5600 (we work in radio, so we love to talk)! Let us show you what it really means to be #poweredbylocals.