Jennie Smythe, CEO of the Nashville-based Girlilla Marketing, discusses her new book, Becoming Girlilla. A digital marketing trailblazer, Jennie’s tells her inspiring story of her rise from unlikely beginnings to digital marketing powerhouse. Her experiences at Elektra, Disney’s Hollywood Records, and many more labels led her to launch her own firm following a deathbed conversation with her estranged father. She shares how resilience, authenticity, and passion can make a meaningful impact both online and in real life, and how she’s navigated an industry that often underestimated her as well as fought through personal and professional hurdles, and rose to the top of her field. An inspiring episode you don’t want to miss.
